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Web Graphics / Imaging
Leer Digital Design considers imaging a priority. We have single layer or multi layers images, logos, and banners. We use many types of software like Adobe Photoshop Professional, Microsoft GIF Animator, and more. While websites do not have to be dull, you don't want it to be overwhelming either. There is nothing wrong with color graphics, however looped animations tend to look like the animated GIFs we all know and hate. Avoid looped animation if possible.

As websites evolve, so can the imaging work for them. Website templates are made for each individual site. As time goes on, ideas can change as what to have posted on your website. We can take your ideas and make them a reality through imaging at Leer Digital Design. We have assortments of logo images, and many font styles, that are available for use on your website. Fonts and graphic illustrations are virtually endless for your site needs.



Navigation with Fonts
The World Wide Web is an interactive medium. Visitors need to understand the purpose of your website and how to navigate it. Clutter and complex structures can be counter productive for the average surfer. Flash is great to create a simple compelling navigational system, but use care when mixing and matching HTML and Flash in order to avoid confusion for visitors. Links should be similar in style and location without confusing visitors with chaotic buttons and styles.

People read a text from top left down to bottom right. The choice of colors is also significant since different colors provoke different feelings. The warm colors like orange and red increase the pulse rate and stimulate the senses. Cold colors like blue and green have the opposite effect. Yellow is considered a happy color because it reminds us of the sun. Select colors for the emotions. Divide text in columns or rows to make it simpler and faster to read.



Graphic Content
Graphics on your website should be consistent with the content on your pages. It would look odd to have graphic illustrations of tools when visiting a Real Estate website. Graphics enhance the appearance of web pages tremendously. Data base sites with very little imaging can be boring to visit, however people that do visit data base sites expect this. Having graphics on web pages that are related to your business captures the attention of your visitors.

Updates are also critical in several ways. Artist sites with displays of their work, use graphics to enhance their pages, and it serves as showing the latest products for visitors to see at a glance. Updates keep people coming back to your site, new products or services can be added frequently keeping pages up to date more often. Updates are also helpful with the search engines and web crawlers with keeping your information current. Sites with little updating tend to fall down the ranking index with search engines.


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